Making the Brand You Envision, Real
Intentionally built as a one-on-one design experience, NOAD Design shapes strategic and culturally aware branding and packaging for committed founders who are ready to launch their brand with clarity and impact.
Rooted Design that Weaves Heritage, Craftsmanship, and Cultural Relevance to Set the Stage for What's Next.
work
Relevance, Creativity & Authenticity
The Three Pillars of a Design Built for Connection
Relevant design is in sync with culture, context, and your customer’s evolving world. Creative design is original and intentional, so your brand stands apart without trying too hard. Authentic design is aligned with your values, but designed for their experience.
Branding & Packaging
LIVI : Swiss Salad Dressing
Branding & Packaging
PULSAR : Tequila Alternative
Branding & Packaging
AVEN : Anti Chafing Protection
Branding & Packaging
ROOT REVOLT: Argan Shampoo
SERVICES
Rooted, Relevant, Ready
Packaging and branding design for founders who are stepping into the next chapter of their business, those who want a brand shaped by clarity, depth, and distinction. My work begins at the source: the story, origins, and cultural threads that make your product meaningful.
From there, I translate your vision into a refined, strategic system that aligns audience, aesthetics, and intention. This is about direction and building a brand world that feels coherent and considered.
The outcome: positioning that’s clear, visuals that endure, and a brand that becomes the obvious choice for the people you’re here to serve. Whether you’re at the first step of understanding your category or ready to build a full brand system, you’ll find a clear path forward below.
01 The Shelf Edit
Low-Commitment INVESTMENT for Early-Stage Founders
€39.99
A concise, insight-led semiotic reading of your industry category, that reveales the dominant visual cues, repeating patterns, and whitespace opportunities shaping the space around your product. This is an ideal first step for founders who want to design with intention, not guesswork.
02 The Rooted Strategy
A strategic foundation for intentional brands
€800.00
The Rooted Strategy is a structured, insight-led process designed to bring clarity to your brand before any design decisions are made.
Through guided discovery, research, and careful filtering, I step into your business to understand your offer, your audience, and the space you’re operating in, then distil what matters into a clear strategic direction. Rather than asking you to define abstract brand concepts, I lead the thinking and shape a focused narrative that aligns purpose, perception, and expression.
The outcome is a shared strategic foundation that defines who your brand is for, what makes it credible and distinct, and how it should look and sound as it comes to life. This clarity ensures that all design work that follows is intentional, aligned, and defensible.
The Rooted Strategy informs the scope and direction of every design project. Should you move forward, the full strategy fee is credited toward your selected design package.
03 The Signature Packages
For Founders Ready to Build Their Brand World
€2k-€7k
High-touch, strategic design for founders bringing a product to life or elevating one that’s ready for its next chapter. Each project blends strategy, identity, and packaging into a cohesive, culturally grounded brand system.
Services guide
Explore the Ways We Can Co-Create
The Rooted Co-Creations guide reveals how NOAD Design translates vision into a visual language that is thoughtful, strategic, and built to endure, shaping brands that feel as intentional as the founders behind them.
ABOUT
I'm Noor Adel
Welcome to NOAD Design. I'm glad you're here.
My path into design wasn’t linear. I moved through literature, culinary arts, aviation, corporate roles, and different cultures. Each chapter revealing how much meaning lives in the way things are made, communicated, and experienced. I know what it feels like to hold a vision you can sense but can’t yet articulate. It’s why I’m committed to helping founders translate theirs with clarity and depth.
I founded NOAD DESIGN for founders who want their brand to carry weight, who value thoughtfulness, craft, and depth. People who care as much about how their brand feels as how it performs.
My work blends cultural awareness, strategic clarity, and a refined eye for detail. Together, we’ll shape an identity built to last, not because it’s loud, but because it’s honest, aligned, and unforgettable.
